The use of semantics, therefore of related words , synonyms and abbreviations, is a debated topic. In recent years it has been the factor that, by all accounts, had the greatest opportunity to take the place of backlinks. With a score of 3.82 it takes on a relevance class of […]
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Among the advantages we highlighted earlier. We talked about the use of social trends to plan a successful strategy. A strategy that starts from people to reach people. Even in 2022, therefore, you must know the audience you are targeting . What does he need? How can you help him? […]
Social trends for the new year that every brand needs to know. This year too we are at countdown time. In addition to the countdown, this is also the time to take stock of the past period. And plan for future goals . Knowing what’s new in the field of […]
A video strategy can no longer be missing from your editorial plan. We have experienced this over the years: people are increasingly connected to video content. The shorter and more practical they are, the better . If you have procrastinated until today, now you can no longer do without it. […]
Mobile first. Do you remember when you first heard it? It was 2018 and since then this ranking factor has never abandoned us. Today 87% of users use mobile phones to browse the web and within a few years (the estimate is for 2025). It is expected that 73% of […]
Every day google answers our questions. Approximately 3.5 billion queries are processed and associated with a series of answers that the search engine deems relevant. In this list, the serp, we find our answers. At the same time, however, we can be the answer , with the products and services […]
Feedback journeys are typically trigger when a customer makes a purchase. The purpose of a feedback customer journey is to encourage customers to leave a review or a testimonial for the company. Since all companies sell something. Collecting feedback will almost certainly be part of their customer experience strategy. For […]
This offer email template uses a wide headline. Follow by slightly narrower body text. And then ends with the most narrow section at the bottom: a cta button.Customer journey templates are equally important for maximizing the time you spend on delivering email marketing services to your clients. Customer journeys use […]
Welcome emails are a definite best practice for all companies. Not only do they have impressive open and click-through rates. But 74% of all consumers say they expect a welcome email after subscribing. A welcome email template is short and to the point. Allowing readers to quickly attain the benefit […]
Kevin Payne is a content marketing consultant that helps software companies build marketing funnels and implement content marketing campaigns to increase their inbound leads. This blog provides general information and discussion about email marketing and relate subjects. The content provide in this blog (“Content”). Should not be construe as and […]
