Clinics like other companies that work with the public are increasingly aware of the importance of online reputation, but many still do not know how to respond to criticism and opt for silence or responses that only get worse. things. In this post we teach you how to respond to a negative review on Google or any social network, following the advice offered by strategic marketing specialists .There are two things you should not do when faced with criticism on the internet.
Leaving criticism unanswered: In that case it will seem that you don’t care about your business or that you simply have nothing to say to defend yourself. In a way, by giving up defending yourself, you agree with whoever accuses you.
How to respond to reviews online
Respond aggressively: It is possible that the criticism is excessive or even malicious, but if you give a bad answer you can lose whatever reason you have.
The first thing to do when faced with telemarketing leads criticism is to evaluate it coldly. They may be right, in which case the best thing you can do is apologize and offer some form of reparation.
If, for example, a patient at your dental clinic says that you gave them a bad filling and it actually falls out after two days, you can offer to repeat the filling completely free of charge.
On the other hand, you may believe that the criticism is wrong, in which case you should respond calmly by offering your point of view. Avoid responding in a rush and, if possible.
Attach data that supports your words
Finally, we recommend that you not obsess over negative reviews. In the 2.0 era it is almost inevitable that a business receives criticism from time to time, the important thing is that it is a minority. That is, if you have 10 reviews of your business on Google and nine are five stars and one is two, it is unlikely that your reputation will be harmed.
In fact, having some negative reviews is even beneficial. A company that only has positive reviews is suspicious and some may wonder if they are buying favorable reviews.
On the other hand, the abundance of negative reviews is a warning sign to improve the Book Your List quality of your services. In any case, encourage your patients to leave their opinion about your services after leaving the consultation. It is the most valuable feedback you can receive.
