Tag users in their own photos and videos. Make it clear that these content pieces were originally creat by somebody else.One good practice is also to always ask for permission before using ugc for major brand collateral (I.E.. A website header or paid commercial). In these cases. You’ll ne to compensate users for their content because you’d be doing more than simple curation. Also. If a user requests your page to take down their content. Then promptly honor that request.
Take negative reviews as an opportunity
Take negative reviews as an opportunity. Sometimes in your gum campaign. You might receive negative reviews and feedback from unhappy customers. This actually becomes a good opportunity for your brand to do some outreach and deliver exceptional customer service that’ll change email list their brand perception. By actively soliciting user-generate content. You’re able to encourage users to leave reviews and offer feedback. These are valuable insights–customers are essentially telling you what they love and don’t love about your brand.
Be sure to mitigate negative reviews
Be sure to mitigate negative reviews by reaching out individually to these customers. So you can begin the process of turning their negative experience into a small moment and not a lasting impression. User-generat content campaigns help you Book Your List deliver better brand experiences for existing customers while inviting new users to be part of the community you’ve built. Follow the steps above to help you plan out your own campaign and you’ll soon start seeing social proof and new content to curate for your brand and business.
